There was a time when you’d stand your soap box and be heard. The louder the voice and bigger the soapbox, the more you were heard. Anything to get people’s attention.

Keeping People’s Attention

So what does it take to keep someone’s attention on the internet? Start with a good headline. Research shows that headlines attract more attention than images.

Keep it Short

Keep your headline descriptive but short. Keep your paragraphs short too. People on the internet are more scanners than readers.

Multimedia Works Wonders

Also, multimedia is becoming much more important. If it makes sense to incorporate it, add video and or audio. There are many more proven techniques for improving readership in your website, all of which we will review with you.

We Can Help

Whether you are starting a new website or re-designing an existing one, our designers and developers can help you create a site that conveys your message clearly and in a way that will encourage people to read on.